We are living in a digital era where anything is just one click away from our fingertips. 2019 was the opportunity booster for the e-commerce industry as more than $ 3.53 Trillion and it is estimated to rise to 6.54 trillion by 2023. These statistics state the increasing demand for eCommerce each moment!

Most people misunderstand that creating an eCommerce website is to sell multiple products but apart from that it is how you ace the game. So, being a part of such a powerful industry provides you with date information on global trends. 

If you are not having any idea to begin or wondering about the future of eCommerce; we’ve got your point! Here are some future trends for your reference:

Pandemic Effect

COVID-19 has the biggest impact on eCommerce by changing the way of shopping. We all were into our homes and our favorable shops were closed by the government;

still what kept us going is easily accessible online stores and we were all redirected to more online shopping.

 As per the experts’ opinions, the effect of coronavirus will be a long term boost on eCommerce sales and will continue after this pandemic time gets over. Individuals feel more compatible with online procurement due to the contactless payment modes and no-touch requirements.

Voice search growth

People are more likely to depend on elements like Alexa from Amazon Echo and Siri from Google Assistance and our lives become distinct and easier than before. These gadgets are forming a substantial change in our lives due to their assistance in searching by just speaking more freely than typing. Another reason for the growth of voice search is constant improvement in accuracy and ease of technology. This is the most debated trend in the global market. Hence, it will completely change the user experience and market by attracting, engaging, and offering value to potential customers.

Now it is the time to adopt, if you are a small eCommerce business then make sure you take advantage of this new digital trend and move forward with others.

Digital Marketing Integration 

Online businesses will achieve targeted profits and objectives through digital marketing trends. It permits you to organize marketing processes and synchronize campaigns through different channels. The digital marketing integration provides the best user experience of online shopping and the capability to generate marketing campaigns, especially for targeted audiences.

It is very crucial to interpreting that marketing automation is not only planning social media posts and pre-configuring email marketing but also is the next step towards offering user-friendly shopping carts and personalized landing pages to guarantee a comfortable and friendly customer experience.

Artificial Intellect (AI)

AI has transformed the revolution into the business globally. As per today’s scenario, almost every organization has either adopted an Artificial Intelligence strategy or is planning to implement this technology for further development and make a change to many of its processes. 

There are lots of companies already relying on AI to complete their works and determine market norms accordingly to browser records and have been observing the tremendous rise in sales proceeds after the successful implementation. 

Augmented Reality (AR)

This is a time to consider online shopping as officially established as a special thing of modern times. Most of the people you know, observe, or listen to, share everything about their going online experience and its achievements! Despite this, some massive customers choose for full experience before the final purchase. Augmented reality provides an interactive experience of the real-world environment with computerized information about the product. 

Particularly, the most popular example is purchasing furniture. It is very difficult to buy furniture if you are unsure about the fitting size in real space. Hence, AR enables you to place specific objects into your space to provide you with a detailed picture of how it will be in reality.

No doubt, this is a very innovative and new concept but still many e-commerce sites are not offering. So it would be a great opportunity to implement on top of such a highly competitive market.

Subscription-Based Patterns

This is the growing trend over the past few years and increasing constantly worldwide, by considering the overall hike in subscription-based companies in 2020. 

Although there is a huge success rate, continuous attention is required for some snags. With subscription-based patterns, companies are facing challenges during sending their packages to generate a sense of worth. Drop or loss is difficult for subscriptions. This can be achieved by creating key ideas that are generated by a stronger understanding of the targeted market. 

Improved Shipping Alternatives

Almost since 2013, the idea of same-day delivery has become a major flow option for all, and there have been no major changes other than small additions to the shipping part for the online retail business. Since then, it has changed towards a new era and seen many improvements with add-ons. 

For instance, Amazon has tried drone deliveries specifically in the USA with Google Maps integration to find the shortest route to its target address. It was a matter of time only till it was adopted by many retailers. 

Payment Gateways

To make life easy by passing each day with online shopping created a necessity for different payment options to enhance a consumer’s experience. Social media platforms become the perfect platform of choice to make payments with their own integrated payment versions.

For Instance, Apple Pay, WhatsApp Pay, Google Pay, Facebook Payments, and Instagram Payments. Think of these as your own digital bank account at your fingertip 24/7! Due to the availability of this option, now users can easily access to make any purchase on these platforms or from any online retailers with different payment options. 

Chat-bots 

Chatbots have become part of the game and help both retailers and consumers as personal assistants to guide throughout every step.

As per the expert prediction, their growth will range at least $1.25 billion by 2025. For now, we will get to see chat-bots become cheaper, wiser, and more extensive.

Overall,

As our world changes rapidly, we need to cover the change that best fits our needs.

The E-commerce industry is ever-changing and retailers need to take care to keep up to date with current trends, as it can make or break their brand for good value. It is advisable to adopt these trends now and next year to be sure you are always on the winning hand of the game.

You can find Top E-Commerce Website Design Trends